Fashion LOLs

Accessories are a great way of expressing your personality. I think it's because they can lift an otherwise simple outfit. It's good to see fun and humour in fashion don't you think?
From Emerging Accessories Designer award-winner and flamingo enthusiast Sophia Webster, whose pop-art-inspired 'girl talk' stilettos are among the most coveted around at the moment, to Charlotte Olympia, who has made carrying a gummy-bear clutch bag throughly acceptable behaviour for the over 30s. Newcomer designer Ashley Williams, whose teddy-bear and puffer-fish handbags are currently raising a smile too.

Another designer leader when it comes to style with a healthy dose of giggles, Holland has stayed loyal to a tongue-in-cheek approach since arriving on the fashion circuit with label House of Holland. The East End-based Designer has never been afraid to swim upstream against an industry that's renowned for taking itself too seriously.

Designers such as Sarah's bag and Yazbukey, with their take on pop-art classics, the mood-lifting power of accessories was demonstrated at London Fashion Week by bag lady Anya Hindmarchwho sent models dancing down the catwalk clutching cereal-box clutch bags and Rich Tea purses. 'This was about celebrating and seizing the moment to get happy', said the designer. She has previously turned crisp packets and quality street into wearable treats.

Another designer making a name from turning the ordinary into extraordinary is raising star Sophie Hulme, whose current accessories offering includes key rings in the shape of chip forks, Spirographs patterns and googly-eyed pom-pom men crafted from mink. ' I like to take ordinary, cheap, recognisable things and make them gold' says Hulme. 'It's about taking something we are so used to and take for granted, and making it special. People responde to things from everyday life - they're objects which inspire memories'.